Create or update a page

Write a page with the editor, give it a web address, and set how it looks in search results and shared links.

Where to find itShopPagesAdd New Page

Who can use this

Shop owner

Use a page for anything customers should be able to read: your story, size guides, store policies. The same form creates a new page and updates an existing one.

The Create Page form with the Slug field, the Page Content editor, the Search engines block and the Share image field numbered

Create a page

Open the form
Open the Shop menu, select Pages, then Add New Page. The form is titled Create Page.
Name the page
Fill in Page Name. It is required and is the title customers see.
Set the slug
1. Slug is required. It is the URL-friendly version of the page name, written like page-url-like-this. It becomes part of the page's web address.
Write the content
1. Page Content is required. Write and format the text in the editor.
Fill in the search settings, if you want
The Search engines block is optional. See the table below.
Create
Select Create. You return to the list with "New Page created successfully." The page is on your website at once.

If your shop uses more than one language, Page Name, Page Content, Search title and Search description can each be written per language.

Search engines

This block controls how the page looks in Google and when its link is shared. Leave it blank to use the page name and the start of its content.

Field	What it does	Limit
Search title	The title shown in search results	255 characters
Search description	The short text under the title in search results	1,000 characters
Share image	The picture shown when the link is shared. The panel suggests 1200 × 630 px	An image file up to 5 MB

Update a page

Select the edit button on a row of the list. The form is titled Update Page and works the same way, with these differences:

The button is Update. After saving you stay on the form with "Page updated successfully."
Slug is hidden on the four pages every shop has (Terms & Conditions, About, Contact, Referral program). Their address is fixed.
A saved Share image is shown with a Remove tick box. Tick it and save to remove the image; choose a new file to replace it.
A shop with an online store also sees Online store template. It picks the layout the page uses. Default template is the usual choice; other templates are listed once they are made and published in the design studio.

Cancel and Back to list leave without saving.

Notices at the top of the form

Notice	Meaning
This page is not on your website yet. Add its content (or start from a template) and save — you can edit it anytime.	The page is empty or still holds its placeholder text
This page is on your website. Some parts are still in [square brackets] — fill them in whenever you like.	The page is published, but template blanks are left in it

If saving fails

"Page Content required": the editor is empty.
The form reloads with a field marked: Page Name or Slug is empty, a search field is too long, or the share image is not an image or is larger than 5 MB.

Related: Pages, Legal page templates.

Create a page

Open the form

Open the Shop menu, select Pages, then Add New Page. The form is titled Create Page.

Name the page

Fill in Page Name. It is required and is the title customers see.

Set the slug

Slug is required. It is the URL-friendly version of the page name, written like page-url-like-this. It becomes part of the page's web address.

Write the content

Page Content is required. Write and format the text in the editor.

Fill in the search settings, if you want

The Search engines block is optional. See the table below.

Create

Select Create. You return to the list with "New Page created successfully." The page is on your website at once.

If your shop uses more than one language, Page Name, Page Content, Search title and Search description can each be written per language.

Search engines

This block controls how the page looks in Google and when its link is shared. Leave it blank to use the page name and the start of its content.

Field

What it does

Limit

Search title

The title shown in search results

255 characters

Search description

The short text under the title in search results

1,000 characters

Share image

The picture shown when the link is shared. The panel suggests 1200 × 630 px

An image file up to 5 MB

Update a page

Select the edit button on a row of the list. The form is titled Update Page and works the same way, with these differences:

The button is Update. After saving you stay on the form with "Page updated successfully."

Slug is hidden on the four pages every shop has (Terms & Conditions, About, Contact, Referral program). Their address is fixed.

A saved Share image is shown with a Remove tick box. Tick it and save to remove the image; choose a new file to replace it.

A shop with an online store also sees Online store template. It picks the layout the page uses. Default template is the usual choice; other templates are listed once they are made and published in the design studio.

Cancel and Back to list leave without saving.

Notices at the top of the form

Notice

Meaning

This page is not on your website yet. Add its content (or start from a template) and save — you can edit it anytime.

The page is empty or still holds its placeholder text

This page is on your website. Some parts are still in [square brackets] — fill them in whenever you like.

The page is published, but template blanks are left in it